Published Jul 4, 2025 ⦁ 13 min read
AI Romance Scams: What You Need To Know

AI Romance Scams: What You Need To Know

AI-driven romance scams are on the rise, using advanced tools like chatbots, deepfake videos, and voice cloning to create convincing fake relationships. These scams exploit emotional vulnerabilities, leading to massive financial and emotional losses worldwide. In 2024 alone, global losses hit $1.03 trillion, with $650 million reported in the U.S. Scammers use AI to generate lifelike profiles, automate conversations, and even impersonate voices or appearances during video calls.

Key Takeaways:

  • AI Tools in Scams: Scammers use fake AI-generated photos, chatbots, and deepfake technology to trick victims.
  • Financial Impact: Victims often lose thousands of dollars, with some scams lasting months or years.
  • Warning Signs: Too-perfect profiles, inconsistent stories, avoidance of live interactions, and requests for money are red flags.
  • How to Protect Yourself: Verify identities with live video calls, reverse image searches, and detailed questions. Avoid sharing personal details or sending money to online connections.

AI tools are also being used by dating platforms to fight back, with systems like Bumble's detection tools and Norton's scam scanners identifying fake profiles and suspicious activity. Staying vigilant and informed is critical to navigating the risks of online dating in the age of AI.

AI romance scams: How deepfakes are tricking victims

How AI Romance Scams Work

AI has taken romance scams to a whole new level, turning simple cons into highly sophisticated schemes that can trick even tech-savvy individuals. Scammers now rely on advanced technology to create convincing fake identities, automate interactions, and build emotional connections on a massive scale. Understanding how these scams operate is key to staying safe in today’s digital dating world. Let’s break down the tools scammers are using.

AI-Generated Profiles and Photos

Every AI-driven romance scam begins with a fake profile that looks and feels real. Scammers use AI image generators and Generative Adversarial Networks (GANs) to produce hyper-realistic photos that are nearly impossible to distinguish from genuine ones. In fact, research shows that only 46% of people can reliably spot a fake image [4]. These photos often appear professionally taken, adding to their credibility.

But it doesn’t stop at photos. Scammers also analyze data from social media and dating apps using AI to build profiles tailored to resonate with potential victims. They include shared interests, values, and life experiences to make their fake personas more believable [4]. While legitimate tools like Dating Photo AI help real users enhance their dating profiles, scammers exploit similar technology to fabricate entire identities from scratch.

Chatbots and Automated Messaging

Once the fake profile is in place, scammers turn to AI chatbots and automated messaging systems to initiate and build relationships [3]. These tools are designed to generate scam scripts and personalized messages with minimal effort, allowing scammers to target hundreds - or even thousands - of victims at once. Alarmingly, 26% of people report that they or someone they know has been approached by an AI chatbot pretending to be a real person on dating apps or social media [5].

McAfee researchers recently discovered nearly 11,000 attempts to download fraudulent dating apps, many of which likely used automated messaging to bait victims [5]. AI chatbots are especially effective in the early stages of communication, as they excel at producing formulaic and repetitive messages that mimic real conversations [3]. However, their lack of depth and occasional contradictions can sometimes give away the scam [3].

These chatbots also offer multilingual support and automated tools for managing multiple fake relationships, enabling scammers to cross language barriers and juggle numerous victims simultaneously [3]. And while text-based scams often lay the groundwork, scammers are increasingly turning to advanced visual and audio tools to deepen their deception.

Deepfake Videos and Voice Cloning

The most advanced AI romance scams now include deepfake videos and voice cloning, creating the illusion of authentic video calls and audio messages. These technologies replicate speech patterns, accents, and even emotions, making the scam feel disturbingly real [3].

In October 2024, scammers used deepfake visuals to convince victims of the authenticity of their relationships, ultimately stealing $46 million [3]. Voice cloning adds another layer of sophistication, enabling scammers to send convincing audio messages or even conduct phone calls with minimal human involvement [3]. In one notable case from 2025, seniors in Suffolk County, NY, lost thousands of dollars to AI-generated voice scams [6].

One particularly elaborate scam involved a woman who believed she was in a relationship with actor Brad Pitt. Over 18 months, she was wooed with love declarations, poems, and AI-generated hospital selfies of the actor, leading to a loss of approximately $850,000 [4]. This case demonstrates how scammers combine multiple AI technologies - realistic images, personalized messages, and fabricated scenarios - to craft long-term, convincing deceptions.

To make matters worse, scammers are increasingly using locally hosted AI models with minimal safety measures. This allows them to operate without relying on external services that might impose restrictions, giving them full control over their tools [3]. These evolving tactics highlight how scammers are constantly refining their methods to exploit the digital dating world.

Warning Signs of AI Romance Scams

AI-powered tools have made deception in online relationships more sophisticated, but they still leave behind clues. Spotting these warning signs early can spare you from emotional and financial harm. These scams often prey on emotions and trust, but with a little vigilance, you can identify the red flags.

Profile and Communication Red Flags

Too-perfect profiles should make you pause. If someone’s dating profile feels like it’s out of a magazine - flawless pictures, an ideal lifestyle, and no apparent flaws - it’s a good idea to dig deeper. Many AI-generated profiles use hyper-realistic images that don’t belong to real people, making them difficult to verify through reverse image searches [8].

Pay attention to their communication style. In 2023, cybersecurity experts at Home Security Heroes demonstrated how ChatGPT could craft convincing love messages in seconds - messages so polished they could fool most people [7]. However, these messages often follow predictable patterns and may include inconsistencies in personal details or background stories [2].

"They're using artificial intelligence to craft their in-app or on-platform messages." - Kevin Gosschalk, Arkose Labs' Founder and CEO [9]

Another clue? Scammers using AI-generated personas often avoid real-time communication, like video calls, since they can’t produce live footage of their fake identity [8].

Spotting these red flags is important, but verifying someone’s identity is the next crucial step.

How to Verify Someone's Identity

Use reverse image searches to check profile photos and social media consistency. Tools like Google Images or TinEye can help you see if their photos are used elsewhere online. Look for accounts with a solid history, not ones that were recently created or have minimal content [2].

Push for live video calls early on. Real users won’t hesitate to hop on a video chat, while scammers will avoid it. Don’t rely on pre-recorded videos or voice messages - ask for live interactions and simple actions, like waving or holding up a specific number [2].

Ask detailed, location-specific questions. A genuine person can easily talk about local landmarks or events, while a scammer might stumble or give vague answers. Inconsistencies in their story can be a major red flag [2].

Trust your gut. If their story sounds too perfect or contains contradictions, proceed with caution [2].

Requests for Money or Financial Help

The ultimate goal of most romance scams is financial gain. Scammers often use emotional manipulation to make their requests seem urgent or justified. Recognizing these patterns can help you stay one step ahead. Stay alert as these tactics continue to evolve.

sbb-itb-06ba92c

How to Protect Yourself from AI Romance Scams

Romance scams are big business for criminals, costing Americans over $1.3 billion in 2022, with a median loss of $4,400 per victim [11]. With AI making these scams more sophisticated, it’s more important than ever to take steps to protect yourself. Here’s how you can stay safe.

Online Dating Safety Tips

To avoid falling victim to scams, start by using reputable dating platforms that prioritize security. According to the Better Business Bureau, as many as 1 in 7 dating profiles may be fake [11]. Approach new connections with a healthy dose of skepticism.

  • Use different photos across platforms to prevent misuse.
  • Avoid sharing sensitive personal details too soon.
  • Cross-check profile information by looking for mutual connections on social media [11].

Be cautious of anyone creating a sense of urgency. Scammers often use this tactic to pressure victims into quick decisions, especially when asking for money or personal information [12]. Take your time, and treat any rushed requests as a major warning sign.

Trust your instincts, and don’t hesitate to discuss your concerns with friends or family. Romance scams can happen to anyone, regardless of age, education, or background [12].

Now, let’s explore how using authentic photos can help protect you.

Using Real Profile Photos

Your profile photos can be a first line of defense. Scammers often rely on stolen low-quality images or stock photos to create fake profiles [10]. By using high-quality, genuine photos, you make it harder for scammers to misuse your images.

Keep an eye out for profiles with pictures that seem too perfect or overly polished - they could be AI-generated [4]. Tools like Dating Photo AI can help you enhance your real photos to present your best self while reducing the risk of your images being exploited. This approach ensures authenticity and builds trust with potential matches.

Staying informed about scam tactics is another critical layer of protection.

Staying Updated on AI Scam Tactics

As AI technology evolves, so do the methods scammers use. What worked to spot scams a year ago might not be enough today. Staying informed is crucial.

Keep an eye out for new red flags. While traditional signs like poor grammar or obvious stock photos are becoming less common, behavioral cues can be telling. Scammers may avoid video calls, provide inconsistent personal details, or push to move conversations off the platform quickly.

Follow updates from trusted sources like the Federal Trade Commission and cybersecurity experts. These organizations frequently share information about emerging scam tactics and how to spot them.

Use verification techniques to confirm someone’s identity. Insist on live video calls and ask for simple actions, like waving or showing a specific number of fingers. You can also ask questions that require local knowledge to catch inconsistencies.

Scammers are always adapting, so staying cautious and using multiple verification strategies will help you stay ahead of their tricks.

Technology Used to Fight Scams

The battle against AI-driven romance scams is far from one-sided. Dating platforms and cybersecurity companies are stepping up their game, deploying advanced technology to detect and prevent scams. These tools operate around the clock, identifying fake profiles, analyzing suspicious behavior, and shielding users from increasingly sophisticated fraudsters. This effort combines automated systems with user involvement to create a more secure online dating environment.

AI Tools for Detecting Scams

Leading dating platforms are leveraging AI to spot fake profiles with impressive accuracy. Take Bumble's Deception Detector as an example. Introduced in February 2024, this AI-powered tool blocked 95% of spam and scam profiles during testing. Within just two months, Bumble reported a 45% drop in user complaints about deceptive accounts.

AI isn't just limited to identifying fake profiles. It's also being used to analyze the content of messages. Norton's Genie application, for instance, examines language patterns - like writing style, word choice, and logical flow - to flag messages that may have been generated by AI chatbots. Similarly, VAARHAFT's Fraud Scanner focuses on photos, detecting AI-generated images and identifying when the same pictures appear across multiple profiles [13]. These systems continuously improve by incorporating real-time data and user feedback.

Norton's research highlights the growing threat. Over the past year, blocked dating scam attempts in the U.S. increased by 64%, and 60% of online daters believe they've interacted with AI-generated responses. Alarmingly, 40% of dating app users report being targeted by scams [14].

"With online dating offering more ways to connect than ever before, it's also giving scammers more opportunities to exploit people. This rise in suspicious profiles and scams underscores the need for caution."

  • Leyla Bilge, Director of Scam Research for Norton [14]

How Dating Platforms and Users Work Together

While automated tools are critical, user involvement plays a key role in combating scams. Platforms are integrating AI detection with human oversight, creating layered defense systems. These systems monitor user behavior in real time, flagging patterns that suggest fraudulent activity. For instance, anomalies like rapid-fire messaging or inconsistent activity can trigger AI algorithms to flag or block suspicious accounts.

Bumble's CEO, Lidiane Jones, highlighted the importance of this collaborative approach:

"With a dedicated focus on women's experience online, we recognize that in the AI era, trust is more paramount than ever. We are being thoughtful about how to best use new models to reduce the anxiety of making connections and support our community, with AI standing as a main area of focus." [15]

Modern AI systems go beyond surface-level detection. They can uncover networks of fake accounts by analyzing connections and coordinated activities that might escape human moderators. User reports also feed into these AI models, helping refine their ability to spot scams.

Financial institutions are also stepping up, with 90% now employing AI-driven tools to fight fraud [16]. Experts estimate that AI-related fraud losses in the U.S. could surpass $40 billion by 2027 [17]. Today’s scams are harder to spot - they often feature perfect grammar, cloned voices, and even videos of people who don't exist. By combining cutting-edge AI tools with vigilant user participation, the industry aims to protect genuine connections in an increasingly digital dating world.

Conclusion: Staying Safe in the Age of AI

The world of online dating now contends with a new threat: AI-powered scams. These scams use tools like chatbots, deepfake videos, and AI-generated profiles, making it harder than ever to identify fraudulent activity. In 2023 alone, Americans lost a staggering $1.3 billion to romance scams [19], highlighting just how serious the issue has become.

Staying informed and alert is your best line of defense. As Dave Schroeder, a national security research strategist at UW–Madison, explains:

"AI now automates familiar scam techniques, including making possible some new attacks." [18]

To protect yourself, focus on verified connections, prioritize live video chats, and, when possible, meet in person. If something feels off, trust your instincts - your intuition is often your first warning sign.

While AI tools can help detect scams, they’re no substitute for your own awareness. Stay up to date on the latest scam tactics, use genuine photos in your profiles, and take the time to carefully assess online relationships. Concerns about the growing number of fake profiles are valid, and being proactive can make all the difference.

Joey Brown, Deputy Chief Information Security Officer at Illinois State University, emphasizes this point:

"Even as AI scams grow more sophisticated, critical thinking and due diligence remain your best defenses." [1]

The future of online dating relies on fostering real connections while staying ahead of these evolving threats. Using tools like Dating Photo AI to enhance your authentic photos can help build trust and reduce the risk of falling victim to scams. A safer, more genuine dating experience starts with vigilance and robust verification processes.

FAQs

How can I tell if a dating profile is real or created by AI?

To identify an AI-generated dating profile, start by focusing on the details. Pay attention to how messages are written. Responses that seem too generic, fail to address your specific questions, or lack context might be a sign of AI involvement. AI often struggles with the subtleties of personal or nuanced conversations.

Next, take a closer look at the photos. AI-generated images can sometimes reveal themselves through small but noticeable flaws. Look for things like unnaturally perfect features, uneven lighting, or strange distortions - such as mismatched hands or blurred edges. In contrast, real profiles often include a variety of photos, both casual and polished, that feel more natural.

Finally, examine the bio and overall profile content. Real users tend to share personal and specific details about their interests, hobbies, or quirks. On the other hand, AI-generated profiles might stick to vague or overly polished descriptions. If the profile pairs minimal information with photos that look too perfect or staged, it could be a red flag.

What should I do if I think I’m being targeted by an AI-driven romance scam?

If you think you might be the target of an AI-driven romance scam, the first step is to cut off all communication immediately. It's crucial to avoid sharing any personal or financial details, as scammers often prey on emotions to gain trust.

Make sure to report any suspicious activity to the platform where the interaction started, whether it's a dating app or a social media site. Additionally, consider notifying local law enforcement to ensure there's a record of the incident. Boosting your online security by updating passwords and turning on two-factor authentication can also help shield you from future scams.

If something doesn't feel right, trust your gut - it’s always better to be cautious and put your safety first.

How do dating platforms use AI to protect users from scams, and what can I do to stay safe?

Dating platforms rely on AI tools to enhance user safety by verifying identities, spotting unusual behavior, and flagging suspicious profiles or messages. These systems work to identify and prevent scams, aiming to make online dating a more secure experience.

Here are a few steps you can take to protect yourself:

  • Perform a reverse image search to ensure profile photos are genuine.
  • Steer clear of unfamiliar links and avoid sharing sensitive personal details.
  • Never transfer money to someone you haven’t met face-to-face.

By staying vigilant and following these tips, you can complement the platform’s AI-driven safeguards and lower your chances of encountering scams.

Related posts